How will your target users adapt to your innovations?
Will they adapt? Will they resist or adopt?
CJI Research studies how people use and interact with innovative technologies. From the mind of the innovator to the application in the real world is a very large step. Human interaction defines how technology will be adapted to the marketplace. Testing refines innovation.
CJI Research has tested innovations in banking, transportation, and online communications. From conducting one of the first-ever studies (pre-Internet) of online banking and encyclopedia information in 1982 ("Channel 2000") to recently studying how police adapt to technological innovation in trucking regulation, and bus operators adapt to onboard collision-avoidance systems for transit vehicles, CJI Research has designed and implemented tests that help refine technology in real-world applications.
What innovation are you ready to test?
Contact us for a completely confidential discussion of research designs that can test human response to innovations and lead to improved adoption rates.