In today’s fast-changing world, CJI keeps you ahead of the methodological curve.

Surveys and qualitative research. While more challenging than ever to conduct, surveys remain a key tool for marketing, service planning, issue elections, and other functions. The smart-phone revolution, coupled with caller ID and public resistance to responding to surveys has transformed traditional telephone approaches to survey research.

Nevertheless, well-designed surveys can continue to produce reliable, high quality data. “Well Designed” is the key. CJI uses various tools, including all telephone dual-frame cell/landline methods, a hybrid cell/landline/approach supplemented by mail with incentivized online response. A structured representative panel method is also an option in some cases. CJI keeps you ahead of the changing methodological curve.

Database development and analysis. In some circumstances, existing data can provide a powerful source of information if transformed and analyzed. An obvious example is analysis of prior election results when planning for a new tax issue election. If there are good records, there is potential for analysis: donor patterns for not-for-profits, membership records for associations, sales patterns for social entrepreneurial ventures. Many others. Often such low cost analysis provides new perspectives on what leaders thought they knew.

General adult population

Surveys of the general adult population or a segment of the population

Examples include:

  • Public Priority Surveys measuring public priorities for service improvements
  • Voter Surveys measuring support for ballot issues and defining optimal strategy
  • Brand and Mission Awareness Surveys for not-for-profit organizations
  • Health Care Surveys such as parent surveys for pediatric health care markets
  • And so forth

Defined populations

Surveys in which those surveyed are defined by their use of a service or other characteristic

Examples include:

  • Transit Passenger Surveys by intercept methods – a CJI specialty
  • Online Commuter Surveys of workers in specific employment centers
  • Online or telephone Health Care Surveys of patients
  • Surveys Licensed of Professionals
  • And so forth

Database development & analysis

Existing data can often be compiled to provide analytic power at low cost

Examples include:

  • Elections Database analysis of optimal conditions to pass a tax issue
  • Member Database examining changing characteristics of association membership
  • Patient Database such as Medicaid patient characteristics over time
  • Frequently such research can provide great power at low cost

Tools of the trade

  • Transit passenger surveys using cluster sampling and intercepts onboard transit vehicles
  • Dual frame telephone surveys, landline and cell
  • Hybrid tri-frame sample surveys using an address based sample frame, telephone matching (landline and cell), and mail with incentivized online follow-up for those with no phone match
  • Online surveys targeted to listed samples such as employees, association members and so forth.
  • Panel surveys using purchased access to panel respondents
  • Transit app integration of customer satisfaction items, partnering with TransLōc.
  • Stakeholder and focus group exploratory interviewing
  • MS Access Database design and construction for research purposes only